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20/05/2013 - Last News Update: 23:08
Media Supplement News

Bristol Academy extends reach overseas with first foreign students
- With the doors to its brand new £1million training centre officially open, one of the UK's leading apprentice training providers, Bristol based S&B Automotive Academy, is showcasing its world-class facilities by launching a series of foreign student exchanges for the first time in its 41-year history. To get a flavour of what life is like as an apprentice in the UK, the Academy hosted 16 apprentice engineers and bus drivers from the G9 Automotive College in Hamburg, Germany, as part of a Europe-wide vocational training initiative called the ‘Leonardo Programme’ with support from the European Social Fund. In a reciprocal arrangement, S&B will be sending nine apprentices to Germany during February 2012 so that they can get an appreciation of life in the automotive industry on the Continent. A further three German exchange groups are being planned for next year. Designed to assist the development of vocational skills and training across Europe, including work placements for trainees, the Leonardo Programme has a budget of €1.75bn, which is helping to encourage UK organisations to work with their counterparts abroad. In what is expected to be another challenging year for employers in the UK automotive sector, S&B’s Chief Executive, Jon Winter, claims that the exchange initiative will bring many benefits to the Academy and its apprentices: “In a world of global automotive brands, it’s important for our learners to understand the international context of the industry they have chosen to make their career. This new exchange programme will enable apprentices and Academy staff alike to achieve a better understanding of the challenges and opportunities within the automotive arena in Europe. With the Academy’s influence also extending to the USA and Asia, there’s every possibility that this initiative could move further afield in the future.” Continued Winter: “The need for skilled technicians across the world is on the increase and we actively encourage our apprentices to look at broader horizons during their training. Many of them have already learned the phrase ‘Vorsprung durch Gelehrtheit’, quite simply, ‘Advancement through learning.” In the 2010/11 academic year, S&B doubled the number of successful Apprenticeships over the previous year with some 350 apprentices graduating from the Academy. At the same time, achievement levels reached an all-time high with an overall success rate of 85%. For those learners on the Advanced Apprenticeship three-year programme, success rates were even higher, at over 98%. PHOTO CAPTION: As part of their exchange visit, S&B Automotive Academy arranged for the German apprentices to visit Hampshire bus operator, Bluestar, at its Barton Park depot. The students are pictured with S&B’s Andy West (3rd right) and Steve Prewett, Bluestar’s Area Engineering Manager (2nd right). Ends http://www.sandbaa.com
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BongoMagic software aims to breathe life into online recruitment
- Developers of relationship and referral marketing software BongoMagic, have warned that the majority of online recruitment providers are failing to harness the power of social media networks and changing consumer behaviour online, missing high quality candidates, particularly passive candidates and limiting the reach of recruitment campaigns as a result. “Traditional online recruitment has become a static commodity unable to respond quickly to new and productive online trends. They compete for the same candidates, are less price competitive due to increased search engine advertising costs and completely fail at targeting the passive jobseeker that make up around 75% of the UK working population. “We believe that a change is necessary, a change which encourages the entire industry to embrace the value and potential of social communication,” said Dave Young, Founder and CTO of Larosco, developers of BongoMagic. Having integrated BongoMagic into its operations across the Banking and Finance, Oil and Gas, Engineering and Public sectors, leading recruitment agency RZ Group believes the entire sector could benefit from implementing the latest technologies and social platforms. “Using a social recommendation tool allows us to reach a very wide audience and at the same time reward those who have helped us to fill a position with the correct candidate,” explained Andy Barton, Director at RZ Group. Enabling users to improve the effectiveness of recruitment campaigns and manage the candidate acquisition process efficiently, the social recommendation software serves to harness the power of digital channels and changing consumer behaviour to enhance online recruitment. Expanding the target audience past the first degree of separation, the tool reaches passive candidates through other people’s social networks. “BongoMagic was developed to help support the recruitment process using an online recommendation system to virally communicate jobs to social network audiences. By tracking the entire recommendation process, BongoMagic provides recruiters with visibility over their candidate acquisition strategy and for the first time effectively use multiple digital advertising channels,” Young explained. RZ Group’s Barton added: “The campaigns do not take long to set up and each and every one can be tailored to ensure you get the right message out at the right time. Additionally, everything can be measured so we can continue to tweak campaigns to make them more and more successful. “We use Bongomagic to compliment the work of our consultants [...] At the same time it helps us to achieve our business goals and reach the right candidates for our clients in a very efficient and effective way,” Acting as an electronic ‘word of mouth’ referral system, the platform-independent software utilises existing contact databases to extend the reach of campaigns across all social networks. Empowering consultants to implement a more dynamic and proactive campaign, BongoMagic can be fully integrated and used across the full range of Internet enabled devices including tablet, smartphones, iPhones, Windows and iOS operated devices.
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CereProc is granted patent for its Emotional Speech Synthesis system
- Patent rights for Emotional Speech Synthesis give prime position to CereProc in providing best of breed custom built voices which are natural and full of character. Industry leading text-to-speech (TTS) technology company, CereProc, has been granted a UK patent protecting its exclusive rights to the Emotional Speech Synthesis system, designed to produce full speech synthesis with emotion, for use in multiple sectors. Chris Pidcock, Chief Voice Engineer at CereProc explained: “One of our core aims is to create voices that are authentic and full of expression - and emotion is a part of this. We believe that higher quality, more realistic voices will increase the uptake of text-to-speech technology, and open up new markets to us.” Committed to the research and development of new technologies, CereProc’s latest patent asserts the company’s unique position at the forefront of the global TTS technology industry. Outstripping TTS technology solutions currently available on the market, those which produce robotic and unnatural voices, CereProc’s Emotional Speech Synthesis goes beyond the practices - such as the insertion of laughter or yawns - which are commonplace in the quest to produce more realistic voices. Achieving greater emotional variation in the actual speech than any competitors on the market, CereProc’s method results in the efficient and cost-effective delivery of custom built voices by simulating multiple emotional states. Producing an increased emotional range, in addition to the widely used insertion of pre-recorded sounds, the patented technology centres on the analysis and manipulation of a constrained set of data. Enhancing user experience and moving away from the unnatural voices which are limited in use, CereProc’s pioneering TTS technology is effective for use in consumer engagement and marketing initiatives, building a stronger corporate persona through the distribution of brand-matched custom built voices. The Entertainment and Computer Games industries, particularly those projects which involve animation, are also set to benefit from CereProc’s Emotional Speech Synthesis, while the pioneering technology is increasingly valuable to the Healthcare and Education sectors. “In addition to our other ongoing projects, we are currently working with Augmentative and Alternative Communication (AAC) providers to add emotional TTS to the voice output of their devices. The prospect that these joint ventures could result in enabling people with serious neurological conditions such as Motor Neurone Disease or Cerebral Palsy, to speak with emotion, and in some cases for the first time ever, is really exciting. That is something which the team is truly proud of,” continued Pidcock. Further information detailing the Emotional Speech Synthesis techniques can be found at: http://www.cereproc.com/en/about/ran
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Chilli Music launches Facebook payment facility
- The direct to consumer mobile entertainment portal Chilli Music has launched a new service enabling consumers to purchase tracks via Facebook. The facility enables Facebook’s 750million regular users to purchase fully-licensed track downloads and complete albums for mobile devices direct through the social media site’s integrated store. Currently in its public beta stage, the service accepts payments for music and a comprehensive range of mobile games using the network’s Pay For It functionality. “Almost every consumer-facing business in the world has been touched by the social media phenomenon and the smart ones are continually working on new ways to take advantage of the channel. Over the last couple of years we’ve seen an enormous leap in the volume of customers choosing to interact with the company via these networks, and introducing the ability to pay via Facebook is the latest landmark in our evolving approach,” said Steve Kitchen, Chilli Mobile’s Managing Director. Currently boasting over 200,000 followers on its corporate Facebook page, Chilli Music’s latest launch creates what is believed to be the networks’ first music store dedicated exclusively to mobile. This significant fan base, which gives the portal a direct link with consumers, has been built to enable the company to engage consumers in closer dialogue and flexibly adapt its services based on feedback and any emerging trends. All users are also offered a version of the music for their PC with every purchase as the portal’s ‘dual download’ service allows users to send purchases to their home computer as well as receiving files directly on their handset. Mobile Chilli has experienced a 1200% increase in album sales since the start of the year. Based on current growth, the company is on course to achieve over 1,000,000 paid downloads in 2011. Steve Kitchen added: “The synergies between many high volume Facebook users and mobile users is significant, so it makes real business sense for Chilli Music to be bringing these two bases together. The growth seen over the course of 2011 indicates that public confidence in mobile commerce is continuing to grow across the board, not merely in the high end and early adopter audience.”
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Oliver Stone deems Outside Line top of their game at the vzaar Online Video Festival 2011
- Judged by renowned Hollywood Director Oliver Stone, Outside Line's creative collaboration with innovative global brand Beck’s has seen the agency scoop the prestigious vzaar award for the best video by a creative agency. Recognised for their visionary approach and creative execution of the online video for the Beck’s Vier Music Inspires Art campaign, creative digital agency Outside Line impressed the esteemed judging panel who singled out the project as a shining example of video being used to its maximum potential for commercial ends. Outside Line’s Director Lloyd Salmons is delighted at the announcement. “Being identified by the great Oliver Stone for one of our video projects is an outstanding achievement and a great boost for the team who worked with great precision to deliver a fantastic result. As a client, Beck’s are always open to pioneering new ideas and constantly looking to lead the way in how brands can communicate in the digital environment, which is a dream for our creative team.” “Being recognized with an award which was judged by Oliver Stone will certainly go down as one of the agency’s great moments,” Salmons explained. Gaining critical acclaim for best video at the vzaar Online Video Festival continues the London-based agency’s current winning streak. Adding to the raft of industry awards already received by the firm - Outside Line recently won Website Campaign of the year at the prestigious International Food and Beverage Creative Excellence Awards in May - they now hold a series of accolades that celebrate their position at the cutting edge of the digital creative industries. Distinguished as global experts in creating dedicated websites, smart phone apps, social media campaigns and viral content to effectively communicate a brand’s message, Outside Line works with leading household brands such as Beck’s, Disney and Arla Foods, bringing a dynamism and originality of ideas to each campaign producing the perfect solution. Supported by Oliver Stone, leading online video hosting platform vzaar created the Online Video Festival 2011 to highlight the outstanding style and the seamless blend of artistic concept and effective communication which is being achieved by agencies using video across the globe. The winning video by Outside Line for Beck’s Vier Music Inspires Art campaign is available for viewing at http://vzaar.com/videos/787046
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Distinctive Developments Ltd unveils its latest social game, Rugby Kicks, ahead of the 2011 Rugby World Cup
- Distinctive Developments Ltd, the renowned social gaming experts in rugby games for iPhone, iPod and iPad, have released a free to download app, Rugby Kicks, to celebrate the forthcoming Rugby World Cup 2011. Tasking players to score points in one of the sport’s most technically challenging aspects, Rugby Kicks challenges players to successfully complete try conversions and score penalty kicks. Enhancing the player’s experience, Rugby Kicks offers customisation features and an engaging player journey as they progress from local fields to international stadiums In anticipation of the Rugby World Cup, which kicks off in September, Rugby Kicks is the first new rugby title from Distinctive Developments Ltd, creators of the critically acclaimed and best-selling Rugby Nations series. Aimed at the huge global audience which plays, supports and enjoys the sport, Rugby Kicks is a simple, fun and free way for fans to extend their enjoyment of the sport beyond purely being a spectator and for them to join in the excitement growing around the world’s biggest rugby competition. Compatible with iPhone, iPod and iPad, Rugby Kicks is free both to download and play and is available now on the Apple App Store. “Rugby has a truly global and incredibly passionate audience in countries all around the world. With Rugby Kicks we wanted to create a simple yet deep rugby game that everyone can play and enjoy, whether you’re eight years old or eighty, that gives rugby fans, gamers and sports enthusiasts a taste of the skill and judgment required to consistently score conversion kicks.” explained Nigel Little, Managing Director of Distinctive Developments Ltd. Rugby Kicks follows the successful launch of Football Kicks that achieved 6 million downloads and is the first rugby release from Distinctive Developments Ltd in the run up to the 2011 Rugby World Cup. Launch of the company’s highly anticipated Rugby Nations 2011 will be announced in the near future. The free to download iPhone app is available to download at: http://itunes.apple.com/us/app/rugby-kicks/id448933711?ls=1&mt=8 For a sneak preview of the game in action, visit http://www.youtube.com/watch?v=sZLuv6AQk8w
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Outside Line unveils Kids Closer to Nature iPhone app for Arla Foods
- Creative digital agency Outside Line has developed a unique iPhone app for Arla Foods’ Kids Closer to Nature campaign, in partnership with the Forestry Commission. Designed to inspire people of all ages to explore nature, the app encourages children and adults to spend time getting closer to nature through a series of games and outdoor challenges. Continuing a relationship that has already seen the agency win several industry awards for its work with the brand, the agency set out to create a genuinely innovative app for the Kids Closer to Nature campaign. “Arla Foods challenged us to design and develop an iPhone app which seamlessly marries the concept of the campaign with the latest in smartphone innovations, and I believe we have produced something really exceptional in response. The app allows families to use their iPhones to enhance their experience of the great outdoors and encourage children to engage with nature, appreciate the beauty of green spaces and, perhaps most importantly, have fun in the fresh air and open space,” said Outside Line Director Ant Cauchi. Using the Kids Closer to Nature app, participants are able to search for green spaces near to a specific postcode or town or auto-load a list - enabled by integrated geolocation software - of nearby green spaces to cater for those in need of a quick solution. Drawing upon the Forestry Commission’s extensive database, once the user has selected a search from a number of criteria, the app presents a clear list of the closest woodlands, parks and forests, including icons which offer useful information regarding available facilities such as onsite parking, disabled access and toilets. The iPhone app minimises the inconvenience and fuss involved in planning a trip to the great outdoors by delivering a raft of information relevant to the user’s planned destination ranging from travel instructions to a diary of local events. Chris Packham, TV naturalist and Kids Closer to Nature Ambassador, is thrilled at the latest addition to the campaign. “I am a strong advocate of encouraging young people to get outdoors where they can engage with nature first-hand and get their hands dirty. So I am really excited by Arla Foods’ Kids Closer to Nature iPhone app, which I think it is an innovative way to inspire children and their families to take advantage of all the fantastic green spaces that are right on their doorsteps,” Packham commented. For more information about Arla Foods’ Kids Closer to Nature iPhone app and campaign visit: http://www.kidsclosertonature.co.uk/ http://itunes.apple.com/gb/app/kids-closer-to-nature/id452296674?mt=8
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NN4M receives industry recognition for Debenhams iPhone app at the BT Retail Week Technology Awards
- Developed by digital retail specialists NN4M, the fully transactional Debenhams iPhone app was named Mobile Solution of the Year at the recent BT Retail Week Technology Awards 2011. At the awards ceremony held in London on June 14, over 600 of the UK’s top retailers and retail technology providers gathered to celebrate the retail successes and best of breed retail technology solutions of the last twelve months. Judged by a panel of industry experts, the awards recognised the UK retail industry leaders which have demonstrated both creativity and technical innovation in their bid to enhance both service offering and shopping experience. Director of Sales and Business Development at NN4M Lorraine Howard, is delighted at the recent success of the Debenhams iPhone app. “Debenhams’ iPhone app being named Mobile Solution of the Year is absolutely fantastic news as the competition in the category was of such a high standard. We work tirelessly with the team at Debenhams to develop an app which consistently delivers according to each of their specifications. We’re very proud of the app - it has been so successful with regard to downloads, consumer activity and the number of transactions it has processed since its launch last year. By all accounts, Debenhams’ customers are really enjoying the shopping experience it offers and we’re thrilled that it has gained both consumer and now industry recognition as a leading example of mobile retail solutions. We have thoroughly enjoyed the challenge set by Debenhams which has pushed our talented team to produce something which we believe is an exceptional product. We’re dedicated to maintaining this success and are encouraged by the news of the Debenhams iPhone app being named Mobile Solution of the Year,” Howard continued. Winning this award has strengthened the position of the Debenhams fully transactional iPhone app at the top of the m-commerce charts. Launched in October 2010, the Debenhams iPhone app accounted for sales of nearly £1million for the High Street retailer within 5 months of its launch. The highly respected judging panel acknowledged the seamless blend of technical innovation and a rich, immersive shopping experience which the app offers its users. Particular features include the ‘My Debenhams’ personalisation options, social media integration and a barcode scanner which acts as a virtual in store assistant to view further product details and reviews, to buy items from the phone or to save items to a wish or gift lists. The Debenhams iPhone app win at the recent Retail Week Technology Awards marks the second win for a fully transactional retail app developed by NN4M in as many years. Retailer Oasis’ mobile commerce offering the iPhone app developed by NN4M, was named Technology Initiative of the year 2010 at the Oracle Retail Week Awards. Receiving such multiple awards affirms m-commerce expert, NN4M’s position at the forefront of the digital retail industry. Drawing upon the team’s technical expertise and high level retail experience, the results focused team delivers consistently exceptional mobile commerce and retail solutions for some of the world’s largest retailers.
Brits copy celebs with unusual names - for their cars (and they’re most likely to be single women driving black Vauxhalls)
- Despite the Beckham’s latest offspring boasting an unusual name, she’s sure to spring a thousand copycats but you’re just as likely to hear proud parents calling out “Harper” to their car as a daughter. As trend conscious celebrities have turned to increasingly wild and whacky names for their children - Harper Seven and Hero having recently joined the band including Apple, Daisy-Boo etc - so have the names the Great British Public choose...for their cars! And it’s not just male petrol-heads who name their cars, the new research conducted by national car supermarket Carcraft revealed that men are nearly as likely as women to admit to having a pet name for their car (44% v 56% percent). What’s more, single people are more likely to name their vehicle (40%) than those who are married, divorced or living with a partner. Small car owners are also more likely to name their car (35%) with Vauxhall or BMW owners being the biggest culprits. Gone are the days of ‘Herbie’, ‘Monty’ or other traditional male car names, with the most popular choice now a female name or a miscellaneous object such as Tangerine, Stitch or The Beast. Women are also most likely to use alliteration and rhyme their nickname with their car make such as Alfa Apple or Vicky Volvo. According to Julia Dallimore, Head of Marketing at Carcraft, “Given how much celebrities seem to dominate all aspects of our every day life - from watching their moves 24-7 on reality TV to buying their various branded clothing and toiletries ranges, it’s little surprise that we copy their naming trends. “Women car owners often form a strong bond with their vehicle and see it as more of a companion than men do. In turn, many refer to it with a fond nickname whereas men tend to view their vehicle in terms of engine size or functionality.” The survey also revealed that of these women, only thirteen percent had a similarly fond name for their partner. Thirty two percent said they washed their car regularly, whereas only fifteen percent of men said they washed their car more than once a month. ends For more information please contact Ben Ormsby or Rowena Fay at Smoking Gun PR on 0161 839 1986 or media@smokinggunpr.c.uk Notes to editors: Carcraft is the UK’s number one used car supermarket with a huge choice of cars available at 11 well-located showrooms nationwide. Please visit carcraft.co.uk for further details. The online research was conducted in February 2011 with 500 Carcraft customers responding as part of a larger customer satisfaction survey.
Mobile Chilli Completes Deal With Leading Music Labels For South African Mobile Download Service
- Mobile Chilli is launching its enormously popular mobile download service in South Africa, thanks to a deal completed today with major music labels including EMI, Universal, Warners, Sony & Ministry Of Sound. The deal with the music publishers allows Mobile Chilli to provide mobile owners across South Africa access to the latest releases, new albums and best-selling hits from many of the world's most popular music acts and artists. Mobile Chilli is one of the world's leading mobile media companies, allowing users to download individual music tracks, full albums, games, video and ringtones to almost every type of handset, from the simplest mobiles to the latest smartphones, including iPhone and Android. The Mobile Chilli service allows users to preview and purchase individual tracks, full albums and ringtones. Unlike many of the other mobile music services, Mobile Chilli not only provides users with immediate downloads direct to their mobile phone, but also sends the purchased tracks to the consumer's home computer. The portal's value for money, simplicity and accessibility for all mobile phone users, has made it one of the most popular mobile portals in Europe, with a 400% increase in users since early 2010. The company is on course to hit 1,000,000 paid downloads by the end of 2011. There are over 14 million mobile phone owners in South Africa, nearly three times the number of fixed lines in the country and is the largest mobile market in Africa. Steve Kitchen, the managing director of Mobile Chilli, said, "We're absolutely delighted to be working with world class companies such as EMI, Universal, Warners, Sony and Ministry of Sound to bring their unrivalled catalogues to mobile phone users across the whole of South Africa. The demand for mobile downloads has grown enormously in the last few years. Phone owners worldwide have realised that their handset is a capable and versatile multimedia device. Growing numbers of consumers are now determined to make the most of this fact and want access to the latest music, games and videos. Mobile Chilli provides exactly that and makes it fast, simple, convenient and cost effective for every mobile user. We're looking forward to welcoming mobile users across South Africa to the Mobile Chilli market."
Outside Line and Lactofree unveil app for UK’s nine million lactose intolerance sufferers
- Outside Line has unveiled its latest iPhone App for Lactofree, providing the platform’s first ever service to offer essential support and advice to the UK’s more than nine million lactose intolerant citizens. Developed to help sufferers eat out, eat in and do the weekly shop without falling foul of their condition, the Lactofree App provides a wealth of critical information designed to assist people in avoiding many of the pitfalls of living with lactose intolerance. The software directs users to their nearest Lactofree stockist wherever they are in the UK; it also provides a wealth of appropriate recipes and a dynamic restaurant guide to kitchens accustomed to dealing with the issue. Outside Line Director Ant Cauchi explains, “This is a perfect example of how brands can use digital technologies to provide truly inspirational tools that do so much more than simply promote their products. Together with Lactofree we’ve developed an App with the potential to make a very real, very positive, impact upon peoples’ lives and we are all extremely proud to be part of that effort." “As the first application supporting sufferers of lactose intolerance ever to launch on the App market this is a global first, but we hope there will be much more to come.” With up to 15% of the population estimated to suffer from lactose intolerance, the condition and its symptoms are becoming an increasingly common fact of UK life. Often mistaken for IBS, owing to it causing bloating, diarrhoea, sickness and cramps, intolerance to the natural lactose sugars found in dairy products lies at the root of many Britons’ stomach complaints. In an attempt to avoid such complications when sufferers are eating out, Lactofree’s comprehensive Restaurant Guide can now be accessed via the recently published App. The service uses geolocation software to identify the user's location and suggest a nearby eatery which has been recommended by a member of the Lactofree community. New users are encouraged to add listings whenever they discover a new establishment catering for lactose intolerance. Users preferring to eat in have access to Lactofree’s Recipe Club, a resource packed with creative lactose free meal ideas from quick snacks to child-friendly dishes. The App also includes a search function to locate nearby stockists of the Lactofree range, ensuring that you can always access those crucial ingredients. Louise Allen, Brand Manager of Lactofree comments: “As a growing brand it is fantastic that we can give our community a tool that will truly help them with their day to day lives. Mobile has become such a key medium for brands to connect with their audiences and we are delighted to provide an App that is truly innovative and provides such great value to those suffering with lactose intolerance.” Find out more about lactose intolerance and the Lactofree product range at www.lactofree.co.uk.
Customers placed in the driving seat as Carcraft launches major new guarantee
- A major initiative has launched this week designed to bolster consumer confidence in the used car market. An industry leading guarantee and benefits package has been introduced to offer potential customers greater peace of mind and after they leave the showroom. The ‘Drive Happy’ guarantee package has been devised by the UK’s largest car supermarket group Carcraft and is being supported with a multi media advertising campaign. Included as standard with every car bought, the ‘Drive Happy’ guarantee package includes a 1 year parts and labour guarantee, free servicing for the first year after purchase, 1 year RAC Roadside assistance, plus a free MOT if needed (within the year). Head of Marketing at Carcraft, Julia Dallimore explains the move: “Britain’s used car market has suffered in recent years thanks to a major decrease in available finance options for customers. “We wanted to be at the forefront of reviving the industry and knew consumer confidence was crucial, with an enhanced customer experience key to this. We listened to what our customers said they wanted and need to give them peace of mind before purchasing a used car and acted accordingly. “With our new guarantee policy we want to remove any concerns customers may have and provide the highest quality customer care on the market. We’ve also included some extra benefits and added value items to achieve this.” The guarantee is the latest stage of Carcraft’s Drive Happy campaign, which launched with a heavyweight marketing campaign at Christmas, based around customer’s happy car journeys rather than direct selling - a major departure for the sector. Dallimore continues: “We already have in place a thorough 120 point car check and dedicated customer services team. We also utilise new channels such as social media to track and engage with customers which allows us to resolve any problems, as well as pick up positive feedback. We know we still have great strides to make as a business and sector but this is another positive step in putting customer needs at the heart of everything we do.” Visit http://www.carcraft.co.uk/whybuy to see the full list of services Carcraft offers customers. -ends- For further information please contact Ben or Rowena on 0161 839 1986 or media@smokinggunpr.co.uk Notes to editors: Carcraft has 11 showrooms across the UK, with thousands of cars available to suit all budgets. All cars are HPI checked and go through a rigorous 120 point inspection by qualified mechanics. Instant finance is available, and a free seven day drive away insurance means customers can simply arrive, then leave the showroom with a new car. Carcraft 1 year Guarantee Your car has been carefully inspected before it left our showroom and we believe that it will serve you well and live up to all your expectations. However, cars are complex machines and from time to time things can go wrong unexpectedly. So, for your peace of mind, all Carcraft cars come with a free 1 year guarantee. This guarantee doesn’t cover the normal Wear and Tear associated with driving – so if you need new tyres, wiper blades, lamps and fuses, these won’t be covered. It also doesn’t cover any accidental damage to your vehicle. But if something mechanical or electrical breaks down, we will cover it. Servicing To ensure your car is kept in good condition and any problems can be spotted early, we provide free servicing for one year after you buy your car. This includes all the servicing based on the schedule recommended by the manufacturer for your car, based on its age and mileage, so that will probably be one service in the year. Whether this is a full or interim service, we will carry it out free at any Carcraft Service Centre. Our qualified mechanics use state-of-the-art equipment so you’ll know your car is in safe hands. The free service includes all labour and consumables (oil, screen wash etc) which are part of the appropriate Carcraft Interim or Premium service. But of course it won’t include any additional work that might be required, unless it’s covered by your Drive Happy Guarantee. RAC Roadside If a breakdown leaves you stranded by the roadside in the United Kingdom or Republic of Ireland during the first year of owning your car, RAC Roadside will be available for you, free of charge. A contractor will try to repair your car at the roadside and get you on your way. If this is not possible, or the repairs are unwise, the car and up to 7 people will be taken to a destination of your choice, or a garage, within ten miles. Please note this is not an insurance policy. Carcraft has an agreement with RAC which enables Carcraft to offer the services described. MOT If your car needs an MOT test during the first year of ownership, we’ll do this free at any Carcraft Service Centre.
A new stage version of Rita, Sue & Bob Too! returns starring Tina Malone
- Regal Entertainments Ltd Present
New Guarantee Puts Customers in the Driving Seat
- Customers placed in the driving seat as Carcraft launches major new guarantee
Welcome To Our World - Céiron Wars: Sound Of Depths
- Céiron Wars: Sound Of Depths is a brand new free-to-play online role-playing and strategy game, created by Turkey's leading development studio, Céidot. Already a huge hit, with over 70,000 players in its native country, Céiron Wars: Sound Of Depths is now available, for the first time, in English. Céiron Wars: Sound Of Depths is free to play and combines strategy management with role-playing and turn-based combat within the huge, richly-populated and incredibly complex world of Céiron. The game offers a massive amount of depth, background story, history, context and character. Warring factions, clashing kings, fragile alliances, brave companions and an extraordinary array of nations, federations, religions and regions, provide the backdrop for a challenging and tense gameplay experience. Players must create their own commander, choose a faction and are tasked with bringing order to their region. Armies must be built, trained and paid for, while resources are collected, created, managed and balanced, to ensure your city, your army and your nation thrives and prospers. However, nothing is ever easy on Céiron and players must contend with challenges, surprise attacks and ambushes as they complete quests, undertake missions and increase the influence of their chosen lord. The game is built upon Adobe's popular Air technology, ensuring it is compatible with all desktop, nettop, laptop and netbook machines, whether they run Windows, Mac OS or Linux. Céiron Wars: Sound Of Depths is free to play from beginning to end. However, players can purchase - or earn - additional Céi-lira, the in-game currency to increase construction speed and unit upgrades. Céiron Wars: Sound Of Depths was voted one of the most anticipated online games for 2010 by online gaming site bbgsite.com. Céiron Wars: Sound Of Depths has been created by Turkey's leading development studio, Céidot. Established in 2005, the company rapidly established itself within the emerging Turkish software market, having worked with partners such as Gamebryo, Ageia and Nvidia. Céidot has worked on several hugely successful titles; Sovereign Symphony Online reached over 400,000 players in its home market - a huge achievement in Turkey's games market. Whilst Céidot's following online title, fared even better; Umaykut Online achieved over 2,000,000 players in little over two years. Céidot has released numerous other titles, including several official FIBA World Basketball Championship titles for the Turkish market.
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A conman dubbed the "King of Marbella" and his three accomplices have been jailed over a £675,000 bank fraud.... -
At 18:27:17 in Other
Concert honours choirmaster victim Frances Andrade
Friends of a violin teacher found dead at home after giving evidence against a couple who sexually abused her are playing a concert in her h...
News In Other Categories
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Rod Stewart returns to UK number one spot
Rod Stewart has scored his first UK number one album for 34 years, going straight to the top with his LP, Time.... -
China's ambitious plans for its huge reserves
Is it possible to have too much of a good thing?... -
Two charged in connection with missing Frenchman's death
Two men have been charged in connection with a death of a Frenchman who went missing four years ago. ... -
Stolen fuel waste trailer abandoned near Castlewellan
A stolen lorry trailer filled with illegal fuel waste has been dumped at the side of a road near Castlewellan. ... -
Rahul Dravid 'devastated' over India cricket team arrests
Legendary Indian batsman Rahul Dravid has spoken of his anguish after three players from the team he captains in the Indian Premier league w... -
Revision techniques - the good, the OK and the useless
It's the time of year where students are poring over their books, trying to ensure they are prepared for their exams....



